Insights & Resources

Cash flow, profit, and
what actually moves the needle in ecommerce.

Practical financial insights for ecommerce owners — written by advisors who work with real brands every day. No theory, no fluff.

Not sure where your cash is going?

Take the free assessment
Recent Posts
What Do I Do When I’m Too Overwhelmed to Think Clearly?
General

What Do I Do When I’m Too Overwhelmed to Think Clearly?

Too overwhelmed to think clearly? Stop, take care of yourself first, then take just the next best step. Here’s how ecommerce owners can handle overwhelm, esp...

Read More →
How Do I Get Out of Crisis Mode and Start Thinking Strategically?
General

How Do I Get Out of Crisis Mode and Start Thinking Strategically?

Crisis mode keeps your brain in fight, flight, or freeze, and you can't think strategically from there. Here are three steps ecommerce owners use to get out ...

Read More →
Camp A2X Recap
General

Camp A2X Recap

In an uncertain economy, the smartest move isn't guesswork — it's conserving cash. Here's why Profit First makes that simple, even if you're not a numbers pe...

Read More →
Cash + Profit First Strategy for Busy Season
General

Cash + Profit First Strategy for Busy Season

Busy season is where a Profit First system either proves itself or falls apart. More revenue comes in, more cash moves through the business, faster than usua...

Read More →
When Should You Talk to Your CPA About Tax Adjustments?
Business Reminder

When Should You Talk to Your CPA About Tax Adjustments?

Waiting until April to talk to your CPA means the year is already locked in. Here's why Q4 is the real window for tax adjustments — and what to ask your CPA ...

Read More →
Are You Building a Business Partnership on a Handshake?
General

Are You Building a Business Partnership on a Handshake?

This past week I worked with a few clients where partnerships sat at the center of every conversation. One of them was facing a dead end on Amazon...

Read More →