special report

Special Report can get you unstuck

May 22, 20261 min read

You're profitable. You're growing. You're doing a lot of things right.

And somehow cash still feels tight.

Inventory still sneaks up on you.

You're still checking the bank balance before every big decision instead of working from a plan.

If that sounds familiar, I want you to know something.

That's not a cash flow problem.

It's a structure problem.

I've spent the past several months analyzing the financials of ecommerce brands doing one million to seventeen million dollars in revenue.

What I found is that the businesses stuck at this exact feeling, profitable but not quite breaking through, almost always share the same structural constraint.

Marketplace fees.

For businesses primarily selling on Amazon, all-in marketplace costs run a median of 36% of every revenue dollar.

That's before inventory. Before advertising. Before payroll. Before your pay.

The businesses that are thriving in our data run closer to 16% because they've built a multichannel presence that gives them room the Amazon-only model simply doesn't.

That gap is what funds the advertising, the inventory, and the growth you've been trying to get to.

It's not that you're doing something wrong.

It's that the structure you're operating in has a ceiling, and you may have already hit it.

I put all of this into a research report, including the data, the three structural constraints, and a clear sequence of steps based on where your business actually stands.

It can help you understand where you're at and how to get to where you want to be.

If you'd like a copy, reply with "triple constraint" and I'll send it right over.

Cyndi


Cyndi Thomason is founder and president of bookskeep, a U.S.-based accounting, bookkeeping, and advisory firm for ecommerce sellers worldwide. She has a passion for data analysis and process development. She uses that passion to educate her clients and help them structure their businesses to maximize profits.

Cyndi Thomason

Cyndi Thomason is founder and president of bookskeep, a U.S.-based accounting, bookkeeping, and advisory firm for ecommerce sellers worldwide. She has a passion for data analysis and process development. She uses that passion to educate her clients and help them structure their businesses to maximize profits.

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